BUSINESS
19.8.25
7min reading time

The step to scale: When you should hire your first employee for your Amazon FBA business

The dream of many Amazon sellers is to turn their own FBA business into a real company. But there comes a point when you reach your limits. At the latest when you feel that you can no longer do everything on your own, the question arises: When is the right time to hire your first employee? In this article, you will find out what you should really pay attention to, how to choose the ideal time and which tasks are best handed over. You'll also get practical tips for getting started with scaling - straight from the field.

https://www.youtube.com/watch?v=Dah40IerR_k

When is the right time for the first employee?

Many Amazon sellers deal with the topic of employees late or never at all. Often out of uncertainty or because they think they can still "manage everything themselves". But at some point the limit comes. Then it's high time to hand over work and take the next step.

Different phases on your entrepreneurial journey

Not everyone starts from the same situation. There are basically two types:

  • Part-time seller: You still work full-time and are building up your Amazon business on the side.
  • Full-time self-employed: You are already completely focused on your own business.

Important lever: Your full focus on your own business brings the greatest growth.
If you are still employed, it usually makes more sense to switch to the FBA business yourself before you hire someone. Your time and energy are more valuable at this stage than the support of an employee.

Turnover vs. profit - what is really decisive?

Many people think that you "have" to hire someone once you reach a certain turnover threshold. But this is a misconception. Turnover says little about how much money is actually left over for salaries in the end.

  • Profit is much more important.
  • Only when you regularly have a profit of around 10,000 euros left over should you seriously consider increasing your investment.
  • You can often reach this amount from around 70,000 to 90,000 euros in monthly sales, depending on your margin.

This rule of thumb helps to avoid overburdening your own finances. After all, an additional employee costs money and should not become a burden.

Why many stay alone for too long

For example, there are Amazon seller couples with sales of 500,000 euros who still do everything on their own - from customer support to accounting. At some point, you hit an invisible ceiling. Everyone only has 24 hours a day. If you don't hand over tasks on time, you can't get out of the hamster wheel and sabotage your own growth.

Conclusion: If you want to grow, you have to hand over work and get support on board. It's best to plan this step early on so that your business doesn't stagnate.

What tasks does the first employee take on?

If you are thinking about hiring someone, the question quickly arises: What should this person do? Especially at the beginning, you should choose activities that take up a lot of time but don't directly generate revenue.

Focus on tasks that do not generate direct sales

Typical examples are

  • Customer support (answering e-mails, clarifying standard questions)
  • Simple bookkeeping (collecting invoices, forwarding data to tax consultants)
  • Small administrative tasks (returns processing, minor research)

These tasks are important, but keep you from working on the company. They can usually be quickly trained, for example with tools such as getguru or internal templates from Amazon. This allows new employees to provide standardized answers and work independently.

Advantages of handing over these tasks

If you free yourself from these time wasters, you will have more space for the really profitable topics:

  • Search for and develop new products
  • Create and optimize ads
  • Planning marketing measures
  • Increase sales and traffic

In short, you focus on what brings growth.

The first employees are often "all-rounders"

In the initial phase, you are not looking for a specialist, but a flexible all-rounder. This person will take on many different tasks and ensure that your day-to-day business runs smoothly.

Typical tasks for mini-jobbers or working students:

  1. Answering customer inquiries
  2. Organize documents and receipts
  3. Support with simple searches
  4. Accompany shipping tasks
  5. Product data maintenance

Many entrepreneurs start with a mini-jobber or working student to keep the risk low. This option is more relaxed because you remain flexible and can adapt if necessary.

When full-time employees make sense

Over time, the company and tasks grow. At some point, support on a mini-job basis is no longer enough. Then comes the step towards full-time employees.

Advantages of a full-time employee:

  1. Full concentration on your business
  2. Greater commitment and reliability
  3. More flexible application options
  4. Better integration into the team

At Stacvalley, working with full-time employees has proven its worth. They are closer to the company, develop more personal responsibility and consistently produce better results. Working students or mini-jobbers are often less committed, as their focus is usually on their studies or other jobs.

Tip: Think about when you will switch to full-time employees. At the latest when you have the feeling that tasks are being left undone, it's worth taking the step.

Practical tips for getting started with your first employee

Your first employee is a big step. Here are a few tips on how to use and motivate them right from the start.

Doing everything yourself first - understanding processes

Before you hand over tasks, you should have done them yourself at least once. That way you understand the processes, recognize pitfalls and can give the new employee precise instructions. If you know your own processes, you can delegate more effectively and find solutions to problems more quickly.

Approaching employees step by step

  • Start with a mini-job or working student to find out which tasks are best to hand over.
  • Define the activities clearly and comprehensibly.
  • Use tools or digital checklists to ensure that the induction runs smoothly.

Small tasks that require little explanation are ideal for getting started. This allows you to test how collaboration works during operation.

Motivation and selection of the employee

Pay attention to the selection:

  • Basic motivation and willingness to learn
  • Reliability
  • Willingness to take on new tasks

Mini-jobbers and working students are generally more flexible, but are often not permanently motivated. Full-time employees feel more committed to the company and usually develop more initiative.

Checklist for the start with the first employee:

  • Have you done and documented all tasks yourself beforehand?
  • Activities clearly described?
  • Training plan and tools prepared?
  • Motivation and team fit of the candidate checked?

The better the preparation, the smoother the start.

Scaling by employees: why this step is unavoidable

If you want to grow, there is no way around employees. At some point, you will reach your limit as a lone fighter. Then you decide: Do you stay on the hamster wheel or do you build a real company?

Growth potential through support

With your first employee, you take your business to a new level. You create the freedom to work on the company instead of just in it. This gives you the opportunity to make strategic decisions, launch new products and actively manage growth.

Employees as the basis for further growth

First you take on everything yourself. Then you hand over recurring tasks. Later, the team continues to grow - each new team member gives you more time for the strategically important things: expansion, new markets, better products.

Realistic expectations of the team structure

The path to your own team is a process. Not every employee is perfect straight away. Patience, constant optimization and clear communication are crucial. If you keep at it, you can scale your Amazon business into a real company.

Mindset hint:
Employees are not a luxury - they are the key to real growth and more freedom in business.

How Stacvalley supports you in your growth

Do you want to take off with your Amazon business, grow and focus on the essentials? Then you need marketing that is better than the competition. This is exactly where Stacvalley comes in.

We offer:

  • High-quality product images that increase your conversion rate
  • Effective promotional videos for more clicks and more sales
  • Professional support for your advertisements

Our goal: to make your Amazon business visible and boost sales noticeably.

➤ A rrange a non-binding initial consultation now and find out how we can support you

From the first product images to the scaling team, we accompany you on your way to becoming a million-dollar company.

Your opinion and experience counts

Have you ever thought about hiring an employee? Perhaps you are at this point or have already gained your own experience?

Share your experiences, questions or concerns in the comments! Your feedback will help other sellers.

Don't want to miss any more tips? Then subscribe to our newsletter or follow us on social media for even more insights about Amazon FBA:

We are interested in your opinion!
Use the comment function and let us know how you approach the topic of employee recruitment. Everyone in the community will benefit.

Regular updates, real practical tips and support - together we grow faster!

Luca Igel
Managing Director
19.8.25
Share:

Forge your personal success plan in a free strategy meeting with us!

Free places for a
collaboration in the XX:

XX

Copyright © Stacvalley All Rights Reserved.